Ahrefs to view your top-performing pages by traffic ( Organic Search > Top Pages on the left side of the page ) and manually follow the CTR of those posts (whether in Google Search console or clickstream): Increasing CTR is one of the most underrated content marketing strategies you can leverage, as it requires the least amount of effort but has a significant impact on the organic performance of your content.
Need a refresher to improve your CTR? Read this: 11 Proven Tips to Increase Your Organic CTR 3) User behavior and engagement Google's page experience industry mailing list have made tracking your user signals more important than ever. While UX conversations are often aimed at SEOs, this topic is also an essential consideration for content marketers.
So what kind of user behavior metrics should you track? Time on page is probably the most important one. While some search queries (such as "What's the weather like today?" and "How many days are there in February?") don't need to stay on the page for long, guides, comparison posts, and more detailed topics generally should . To see time on page for each blog post, simply log in to your